Social Media Management
Our expert team will guide you to create an effective social media strategy which is very crucial to succeed in social media platforms.
Be creative & educative to engage audience.
Social Media Management is about telling interesting stories through the creative posts and videos that resonates with your audience and connecting with them
Using social media platforms for your business isn’t just a choice anymore—it’s very crucial to sustain. It’s a key way to connect with customers, understand them better, and make your brand grow.
Nowadays, most of your customers are online.It is important that being on social media helps you build and keep up relationships with them.
Platforms
Youtube
- B2B
- B2C
With 2.1 billion monthly active users, YouTube is worth pursuing simply because it’s one of the best ways to build a strong foothold and show the human face of a brand.
- B2C
- eCommerce
Facebook is still very much alive and active, just not in the same form it was 5-10 years ago. And with 2.85 billion monthly active users, chances are some of your target audience will be there
- B2C
- eCommerce
With over 200 million business profiles registered on Instagram as of 2021, it’s clear that Instagram is now officially part of nearly every business’s marketing tools roster.
TikTok
- B2B
- B2C
TikTok is long past its “that thing social media marketers experiment with” phase. Nowadays, it’s up there with the likes of Instagram and Twitter. Currently, it’s still the platform where one has the highest chance to become viral.
X
- B2B
- B2C
Social media platforms have always strived to generate organic and natural user interaction. However, no platform has managed to create an “internet’s watercooler” feeling and culture more masterfully than X
- B2B
Professionally oriented, LinkedIn is the best platform to promote products from the B2B sphere.
The way we handle it
We will follow the below steps to create a winning social media strategy for your brand.
- 1Define the business objectives to achieve through social media.
- 2Understand your target audience’s demographics, interests, preferences, and pain points.
- 3Choosing the right social media platforms that align with your audience demographics and business objectives.
- 4Develop a content plan that delivers value to your audience while reinforcing your brand identity.
- 5Maintain a consistent posting schedule to keep your audience engaged and maintain visibility
- 6Actively engage with your audience by responding to comments, messages, and mentions.
- 7Plan for monitor and engagewith your audiences
- 8Stay updated of the latest trends, algorithm changes, and best practices in social media marketing.
Content Calendar
A social media calendar is a detailed overview of your upcoming social media posts, organized by date and time. It can take the form of a document, spreadsheet, or interactive dashboard. We use content calendars to plan posts, manage campaigns, and review ongoing strategies.
We create a mix of engaging content formats, such as videos, images, infographics, blogs, and user-generated content, to keep your audience entertained and informed. Creatives – Images, Videos, Animations, etc
Monitor & Management
Our dedicated team will regularly monitor your social media performance using analytics tools to track key metrics like engagement, reach, and conversions. We use these insights to refine your strategy, optimize your content, and identify areas for improvement.
Not, just create and post contente we also engage in conversations, address customer inquiries, and create a engaging community around your brand.
Questions about Social Media Management
While social media presence is crucial for all companies, each company will have different social media needs and strategies. For some, Facebook will be the best platform for business, while Instagram may be better for others. To determine which platform is best for your business, it is important to first determine your target audience and social media goals.
Post consistently. Let your passion and personality shine through. Consistent posting of high-quality, relevant content is key to attracting followers to a brand-new social media account.
Optimise Your Profile, Engage with Your Audience, Utilize Hashtags, Run Contests and Giveaways, Post Consistently, etc
For small businesses, a basic social media management campaign can start from a 1750 Dhs per month for spending, while larger businesses might invest 5000 AED or more.
Some businesses may choose to allocate a percentage of their overall marketing budget to social media, typically ranging from 10% to 20%
The best social media platforms for you depend on your target audience and the type of content you want to share. Here are some popular options
- Facebook: Good for reaching a wide range of people and sharing various types of content like text, images, and videos
- Instagram: Ideal for visual content like photos and short videos. Great for reaching younger demographics and those interested in lifestyle, fashion, and travel.
- X: Suitable for sharing short, concise updates and engaging in real-time conversations. Good for news, trending topics, and customer service.
- LinkedIn: Best for professional networking, B2B marketing, and sharing industry-related content like articles and job postings.
- YouTube: Perfect for sharing long-form video content and building a dedicated subscriber base. Great for tutorials, product demos, and entertainment.
- Pinterest: Ideal for sharing visual content like images and infographics. Popular for DIY, recipes, fashion, and home decor.
- TikTok: Growing platform for short-form video content. Ideal for reaching younger audiences and creating engaging, entertaining videos.
Choose platforms where your target audience is most active and where your content will perform best. It’s often beneficial to start with one or two platforms and expand as you grow
Social media is great for getting your brand out there and building a community of potential customers. It can even boost your sales. Having a social media manager can help you reach new audiences, show off your expertise, and connect with clients worldwide. If you’re overwhelmed with running your business, you probably need a better social media plan.
At MITHRA, we’ve worked with all kinds of businesses and know what works. Check out our success stories.
After you’ve reached out to us, we’ll schedule a call or meeting to discuss the goals you have in mind for your brand. Below are the key steps involved in our social media management;
- Discussion: We chat with you to understand your brand and goals
- Goal Setting: Together, we set clear objectives for your social media.
- Planning: We create a strategy tailored to your brand and audience
- Content Creation:We make engaging posts and visuals
- Scheduling:We organize when posts will go out.
- Monitoring: We keep an eye on comments and messages.
- Tracking:We measure how well your social media is doing.
- Adjusting:Based on results, we make changes to improve.
- Communication:We keep you updated and informed.